Bidayuh Community’s Social Capital Development towards Sustainable Indigenous Tourism in Sarawak, Malaysia
Shazali Johari1, Puvaneswaran Kunasekaran2

1Shazali Johari, Faculty of Human Ecology, University Putra Malaysia, Malaysia.
2Puvaneswaran Kunasekaran, School of Hospitality, Tourism and Events, Taylor’s University Malaysia, Selangor, Malaysia.
Manuscript received on 06 February 2019 | Revised Manuscript received on 12 February 2019 | Manuscript Published on 19 February 2019 | PP: 351-353 | Volume-7 Issue-5S January 2019 | Retrieval Number: ES2166017519/19©BEIESP
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Abstract: The aim of this study is to holistically understand the role of social capital and resources in influencing the sustainable indigenous tourism practice of the Bidayuh indigenous community in Malaysia. Lack of specific study on Bidayuh community and tourism participation has created a significant justification for this study as they are the main stakeholders of the rural setting. This study employs a quantitative approach for data elicitation and analysis. Pearson correlation is used as the statistical analysis to measure the relationship of linking, bridging and bonding of the community towards sustainable tourism practice. Overall, the social capital variables had average and strong relationship with the sustainable indigenous tourism dimensions. The community believe that tourism is a dominant tool to develop social capital. However, they are still dependent on the support of outsiders to develop the social capital.
Keywords: Indigenous Tourism, Social Capital, Sarawak.
Scope of the Article: Social Sciences