The Influence of Work-Life Balance, Perceived Flexibility and Maternity Benefits Towards the Retention of Working Mothers in Kuala Lumpur
Joanne Sequerah1, Jugindar Singh Kartar Singh2

1Joanne Sequerah, IPE Management School, Paris, Malaysia.
2Jugindar Singh Kartar Singh, Working, Faculty of Business Management, Asia Pacific University of Technology and Innovation, Malaysia.
Manuscript received on 06 February 2019 | Revised Manuscript received on 12 February 2019 | Manuscript Published on 19 February 2019 | PP: 268-276 | Volume-7 Issue-5S January 2019 | Retrieval Number: ES2155017519/19©BEIESP
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Abstract: The present study examined the influence of work-life balance, perceived flexibility and maternity benefits towards the retention of working mothers. This was a quantitative research and using a survey method. Data was collected from a sample of 112 working mothers using a self- administered questionnaire. The AMOS software developed for analyzing the Structure Equation Modeling (SEM) and SPSS was used. The findings revealed that women who perceived their organizations offered flexible work hours reported higher levels to remain with the organization. The findings revealed that maternity benefits have a significant impact towards retention. However, the results revealed that work-life balance had an insignificant relationship towards the retention of working mothers. The findings supported the results from some earlier studies and bring out several new ideas such as the importance of offering flexible working hours. The findings have significantly contributed to the advancement of knowledge in the retention of working mothers. As for practical implication, the significant and positive impact of flexibility and maternity benefits suggests the importance of these factors in retention of working mothers. It is recommended that organizations implement policies to support flexible working hours and provide maternity benefits. The paper’s primary contribution is finding that flexible working hours and maternity benefits have a significant impact on retention of working mothers.
Keywords: Work-Life Balance, Maternity Benefits, Job Retention, Flexibility, Working Mothers. the Results of This Study Will Add to the Current Body of Knowledge As Well As Assist in Creating Foundational Solutions to Ensure Successful Retention of Working Mothers.
Scope of the Article: Social Sciences