Quality of Service of New Generation Banks in Vellore District
V.S. Sivapprakash1, S.Venkatesh2
1V.S. Sivapprakash *, Research Scholar, PRIST University, Vallam, Thanjavur, Tamilnadu, India.
2Dr.S.Vennkatesh, Associate Professor, PRIST School of Business, PRIST Deemed to be University, Vallam, Thanjavur, Tamilnadu, India.
Manuscript received on November 15, 2019. | Revised Manuscript received on November 23, 2019. | Manuscript published on November 30, 2019. | PP: 1153-1155 | Volume-8 Issue-4, November 2019. | Retrieval Number: D6854118419/2019©BEIESP | DOI: 10.35940/ijrte.D6854.118419
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© The Authors. Blue Eyes Intelligence Engineering and Sciences Publication (BEIESP). This is an open access article under the CC-BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/)
Abstract: Service quality is emerged as an important aspect of banks as competition is increasing day by day. To be competent enough, banks in general and new generation banks particular, they have to improve their service quality and its delivery modes to customers and it is also essential for long-term banking operations. The findings reveal that significant difference exits between quality of service of new generation banks and profile of customers. The quality of service of new generation banks is moderately, positively and significantly related with satisfaction of customers. To improve quality of service, new generation banks must ensure accuracy of transactions and easy accessibility to customers. Employees should solve problems in banking services and provide right services timely as customers anticipated.
Keywords: New Generation Banks, Quality of Service, Satisfaction.
Scope of the Article: Next Generation Internet & Web Architectures.