Author-Publisher Relationship in the Digital Era: Disintermediation and Proliferation of Self-Publishing
P K Madhavan1, K Sundar2

1P K Madhavan, Department of Management Studies, SCSVMV University, Kancheepuram (Tamil Nadu), India.
2K Sundar, Department of Commerce, Annamalai University, Chidambaram (Tamil Nadu), India.
Manuscript received on 30 September 2019 | Revised Manuscript received on 09 October 2019 | Manuscript Published on 22 October 2019 | PP: 480-483 | Volume-8 Issue-3S October 2019 | Retrieval Number: C10991083S19/2019©BEIESP | DOI: 10.35940/ijrte.C1099.1083S19
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Abstract: In the wake of disintermediation and proliferation of self-publishing, this study, the first of its kind in India, has research questions to author respondents on their inclination towards self-publishing and their perceptions on author-publisher relationships in the digital era. The study also asks questions pertaining to the perceived drawbacks of traditional publishing that is of time taken by publishers to publish a book, the endless wait of authors for a publishing decision, the ease or difficulty in finding a publisher especially for first time authors and their comfort factor with publishers in terms of royalty and direct interaction sans agents.
Keywords: Disintermediation Self-publishing, Print on Demand, Digital Publishing, Digital Disruption Authors, Traditional Publishing, Curation.
Scope of the Article: e-governance, e-Commerce, e-business, e-Learning