Implementation of Mobile Payment in Indonesia
Retno Fuji Oktaviani1, Dewi PuspaningtyasFaeni2, Ratih PuspitaningtyasFaeni3, Rinny Meidiyustiani4

1Retno Fuji Oktaviani, Faculty of Economics and Business Universitas Budi Luhur, Jakarta, Indonesia.
Manuscript received on 07 July 2019 | Revised Manuscript received on 17 August 2019 | Manuscript Published on 27 August 2019 | PP: 863-866 | Volume-8 Issue-2S4 July 2019 | Retrieval Number: B11720782S419/2019©BEIESP | DOI: 10.35940/ijrte.B1172.0782S419
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Abstract: Indonesia is one country that has implemented several electronic payment, including storing and using electronic money. In Indonesia many products that dikelurkan electronic money banks and private parties. Examples of some mobile payment products in Indonesia is Ovo, Doku, Gopay and more as products are developed from large companies in Indonesia. This study was to determine the factors that affect the adoption of the use of electronic money in Indonesia as an alternative means of payment. Respondents Data obtained from filling the form online at Google form, which links its spread through social media such as Facebook, Twitter, and online forums. The target respondents are people who never used a mobile payment. Data were analyzed using multivariate technique structural equation modeling (SEM) using software LISREL 8. Results of data processing shows that the factors that affect the acceptance of mobile payment is electronic word-of-mouth (e-WOM), trust, perceived risk and perceived ease of use.
Keywords: Mobile Payment Data Social Media.
Scope of the Article: Social Networks