The Application of Multimedia Humor in Malay Language Narrative Writing
Norul Haida Bt. Reduzan

Norul Haida Bt. Reduzan, Fakulti Bahasadan Komunikasi, Tanjong Malim, Universiti Pendidikan Sultan Idris Malaysia.
Manuscript received on 28 June 2019 | Revised Manuscript received on 16 July 2019 | Manuscript Published on 26 July 2019 | PP: 427-429 | Volume-8 Issue-2S2 July 2019 | Retrieval Number: B10680782S219/2019©BEIESP | DOI: 10.35940/ijrte.B1068.0782S219
Open Access | Editorial and Publishing Policies | Cite | Mendeley | Indexing and Abstracting
© The Authors. Blue Eyes Intelligence Engineering and Sciences Publication (BEIESP). This is an open access article under the CC-BY-NC-ND license (

Abstract: By adopting a Dick and Carey model, thepurpose of this study was to develop a multimedia humour model for the teaching of Malay narrative writing and test the effectiveness of the model in the classroom. This study was conducted to a group of 29 students at Sekolah Menengah Kebangsaan Syed Mashor, Batang Kali, Selangor. The research design was quasi experimental involving single group pre-test and post-test design. Following this design, participants were selected, pre-tested, and exposed to the multimedia video (animation) and then post-tested. The instrument used in this research was the writing test on Malay narrative focusing on cleanliness. Descriptive quantitative analysis was employed on the findings (frequency, percentage and mean) followed by a comparison of pre-test and post-test. The findings show that there were significant differences between the pre and post-test. In the post-test, the mean score for the participants after receiving the intervention were higher than the mean scores for the pre-test. The findings also reveal that the use of visual images (animation), sound and graphic through multimedia video for teaching Malay narrative writing help the students to improve their vocabularies and writing skills. Thus, teachers may also adopt this type of learning approach to attract student’s attention towards the subject and hence, improve their academic performance of a particular subject.
Keywords: Humor Model; Multimedia; Writing; Narrative; Malay Language.
Scope of the Article: Natural Language Processing