Determining ‘Acceptability of E-HRM (Electronic – Human Resource Management)’ in Indian Food Processing Industry using Augmented Technology Acceptance Model (TAM)
Arunangshu Giri1, Satakshi Chatterjee2, Manigrib Bag3, Pradip Paul4
1Dr. Arunangshu Giri, Associate Professor, School of Management & Social Science, Haldia Institute of Technology, MAKAUT, West Bengal.
2Satakshi Chatterjee, Assistant Professor, Department of Pharmaceutical Management, Haldia Institute of Management, MAKAUT, West Bengal.
3Manigrib Bag, Assistant Professor, School of Management & Social Science, Haldia Institute of Technology, MAKAUT, West Bengal.
4Dr. Pradip Paul, Senior Manager (Retail Sales), Haldia Divisional Office, Indian Oil Corporation Ltd., Haldia, West Bengal, India.

Manuscript received on 16 April 2019 | Revised Manuscript received on 20 May 2019 | Manuscript published on 30 May 2019 | PP: 2501-2506 | Volume-8 Issue-1, May 2019 | Retrieval Number: A1443058119/19©BEIESP
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Abstract: E-HRM is defined as the adoption as well as the implementation of specific technology which are characteristically web enabled for the processing of various HR activities. It is responsible for directly contributing to the effectiveness of the organisations and it is also responsible for the creation of various alternatives in order to get the total work done. The total work is also done in a relatively shorter period of time. Technology is growing by leaps and bounds; however, this arena has seen a lesser number of research projects. Thus, the full potential of this field is not anticipated. This research paper aims at a quantitative analysis of the acceptability of the adoption of the E-HRM technology by HR Professionals with the help of the augmented TAM (Technology Acceptance Model) model. This study is specifically carried out in the food processing industry of India. 136 sample elements (HR Professionals) were collected from selected 5-categories of food processing industries (Diary, Confectionery, Soft Drink, Edible Oil & Spices) in India. The acceptability of E-HRM has been judged by determining the influence of relevant factors (extracted from Literature Review) on ‘Attitude towards Using E-HRM’ and ‘Intention to Use E-HRM’ through Path Analysis and Structural Equation Modeling (SEM). Proper adoption of E-HRM technology in the food processing industry of India will help HR Professionals as this technology can accomplish HR related work effectively. It will also help HR Professionals immensely to handle work pressure related to their respective job profiles.
Keywords: E-HRM; Augmented TAM Model; Indian Food Processing Industry; Attitude; Intention to use

Scope of the Article: Augmented Reality