Awareness of Unit Trust among Young Professionals in Malaysian Private Sector
Yap Li Xian1, Hafinaz Hasniyanti Hassan2

1Yap Li Xian, Asia Pacific University of Technology and Innovation, School of Accounting, Finance and Quantitative Studies, Faculty of Business Management, Technology Park Malaysia, Bukit Jalil, Kuala Lumpur, Malaysia.
2Hafinaz Hasniyanti Hassan, Asia Pacific University of Technology and Innovation, School of Accounting, Finance and Quantitative Studies, Faculty of Business Management, Technology Park Malaysia, Bukit Jalil, Kuala Lumpur, Malaysia.
Manuscript received on 05 February 2019 | Revised Manuscript received on 11 February 2019 | Manuscript Published on 19 February 2019 | PP: 201-211 | Volume-7 Issue-5S January 2019 | Retrieval Number: ES2147017519/19©BEIESP
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© The Authors. Blue Eyes Intelligence Engineering and Sciences Publication (BEIESP). This is an open access article under the CC-BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/)

Abstract: Unit trust is one of the alternative investments available in the market. It is suitable for young workers due to its features of lower initial capital and assisted by professional expertise to manage the investments. However, statistics showed that unit trust has lower amount invested compared to other type of investments. Hence, this study seeks to investigate the awareness of unit trust among young professionals in Malaysia. The relationship between demographic factors (gender, income and occupations), tax benefits and diversification towards the awareness of unit trust in Malaysia were tested. The data was collected from 105 respondents in Kuala Lumpur, Malaysia by conducting questionnaires. The data analysis techniques used are descriptive analysis, reliability test, regression analysis and correlation coefficient. The result showed that income and occupation have significant relationship towards the awareness of unit trust while gender, tax benefit and diversification of portfolio have been found to be insignificant towards the awareness of unit trust.
Keywords: Unit Trust, Young Professionals, Private Sector, Diversification, Investment.
Scope of the Article: Context Awareness and Personalization