Diffusion of Strategic Practices in HRM and their Impact Over Productivity of Small Firms
Shobha Bhardwaj1, Ajay Jain2, Vinay Kumar3

1Shobha Bhardwaj, Research Scholar, Department of Management Studies, SRM Institute of Science and Technology, Chennai (Tamil Nadu), India.
2Dr. Ajay Jain, Department of Management Studies, SRM Institute of Science and Technology, Chennai (Tamil Nadu), India.
3Dr. Vinay Kumar, Associate Professor, Chandigarh University, Mohali (Punjab), India.
Manuscript received on 18 September 2019 | Revised Manuscript received on 05 October 2019 | Manuscript Published on 11 October 2019 | PP: 244-251 | Volume-8 Issue-2S10 September 2019 | Retrieval Number: B10420982S1019/2019©BEIESP | DOI: 10.35940/ijrte.B1042.0982S1019
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© The Authors. Blue Eyes Intelligence Engineering and Sciences Publication (BEIESP). This is an open access article under the CC-BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/)

Abstract: With the change in time, the practices of HR also get changed to support the businesses in the highly competitive market like by incorporating the technology in daily workplace activities. Although the incorporation of new techniques and methodologies in HR was very limited in past few decades but after analyzing the benefits in every area, HR department incorporate these into their daily functioning like the use of SHRM, HRIS. HRIS system is an application of technology where big data can be managed, retrieved easily by replacing the heavy filing paper work and gives error free result. In this paper after the deep review of literature, the researcher selected six human factors based on infusion of technology in HR practices and their impact over the productivity. This study is conducted to put some light over the technology benefits in small firms, which are lacking in the previous studies. Maximization of profit, high production, good quality and customer satisfaction are the current requirements of every company and to fulfill these requirements technology plays a vital role. Analysis of the information collected from the sample in this research study clearly revealed that requirements of a company could be fulfilled by choosing some selective HR practices along with the strategic point of view for optimization of productivity. PLS-SEM software is used to calculate the statistical value of variables in precise form to analyze this new combination of technology and HR. So, this paper applying quantitative structural analysis method of PLS software to find out the rationale of the study by supporting the concept of right selection of innovative information system in HR practices based on human factor leads to great result.
Keywords: SHRM, HR Practice, Productivity, Human Factor, HRIS, PLS-SEM.
Scope of the Article: Social Sciences