Motivational Effects of ‘Artists in Schools Program’ (AIS) in Visual Art Education Among Secondary School Students in Malaysia
Wan Juria Emeih Binti Wahed1, Wan Juliana Emeih Wahed2, Patricia Pawa Pitil3

1Wan Juria Emeih Binti Wahed, Faculty of Arts, Computing and Creative Industry, Sultan Idris Education University, Tanjung Malim, Perak, Malaysia.
2Wan Juliana Emeih Wahed, Faculty of Art and Design, Universiti Teknologi MARA, Cawangan Sarawak, Malaysia.
3Patricia Pawa Pitil, Faculty of Sports Science & Recreation, Universiti Teknologi MARA, Cawangan Sarawak, Malaysia.
Manuscript received on 14 June 2019 | Revised Manuscript received on 10 July 2019 | Manuscript Published on 17 July 2019 | PP: 358-362 | Volume-8 Issue-1C2 May 2019 | Retrieval Number: A10570581C219/2019©BEIESP
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© The Authors. Blue Eyes Intelligence Engineering and Sciences Publication (BEIESP). This is an open access article under the CC-BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/)

Abstract: Given the growing demand for and trends in economic and social reforms, adaptive and creative generations are needed. In the Malaysian context, one of the greatest challenges entails motivation to pursue Arts Education, especially within the formal education sector. For the majority of the affected countries, one of the promising solutions involves the promotion of collaboration between schools and artists. This collaboration entails the sharing of experiences and ideas between the concerned parties. In this study, the main aim was to explore the motivation of secondary school students towards pursuing Visual Arts Education. The target program that was investigated involved “Artists in Schools (AiS),” a collaborative program. Participants involved nine artists and nine schools. Participant registration was achieved via a website established by the researcher. Regarding a face-to-face interview session that was held, one student was selected from each school. From the perspective of the research design, the study involved multiple case studies. The objective was to discover new information regarding the motivation of the students. Hence, the data collection process involved secondary data, direct observation, and conducting interviews. The theoretical framework that guided the review of literature and inference-making processes involved Keller‟s ARCS Motivational Theory. Form the results, AiS plays an instrumental role towards the enhancement and encouragement of students‟ motivation in arts; translating into improved creativity among the learners.
Keywords: Secondary School Students, Motivation, Arts Education, Artists in Schools Program‟ (AiS).
Scope of the Article: Smart Learning and Innovative Education Systems